#FollowFriday: 20 of the best marketing strategy blogs to follow today

Published: Apr 28, 2017

Marketing continues to broaden and adapt using more digitally-led and innovative practices than ever to reach customers. Check out these marketing strategy blogs to keep you in the loop….

Industry, media news and data


Brilliant source for industry analysis, marketing updates and media.



Follow for data on most recent digital trends and practices.



Follow for transatlantic updates on marketing, advertising and media.



The Forbes and Harvard Business columnist shares marketing strategies and the latest industry media content.



His words are usually seen in the Tech section of AdAge and his Twitter is just as great a source of information.



Bureau Chief at WSJ shares the latest in media and marketing news.


Social Media


Great advice for social media, e-commerce and customer service. (Plus she has her book feature in the upcoming Netflix show ‘Girl Boss’).



VP of Marketing at TUNE, follow for tweets on mobile marketing.



The Marketing Head at Buffer shares stats and tips on how to maximise social media engagement.



Posts on strengthening your digital marketing and best practices for social media.



The best selling writer “waging a war” against mediocre content marketing keeps you up to date with the latest copywriting techniques.



The self-professed marketing geek, giving social media marketing advice and the best metrics to measure online engagement success.



Tips on social media marketing and content blogging.


Content Marketing


Having written for Forbes, Inc and HuffPost, Neil uses his content skills to share the best practises for improving both SEO and CRO for marketers.



The marketing and sales strategist shares best practice alongside excerpts from his bestselling book “The New Rules of Marketing and PR”.



Follow for content strategy tips and best practise.



The Forbes-listed influencer shares tidbits of advice on how to better your content and shares his opinion on the latest techniques.



Advice on how to stand out with your online campaigns and excerpts from his book, ‘The CMO’s Periodic Table’.



Follow for posts sharing “non-obvious insights” in marketing and making your copy “more human”.



Tips on making memorable content and the most effective marketing for your customer base.


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