Over the last decade, technology has transformed how consumers book their travel, but not how you might expect…
We surveyed over 1,000 UK and US travel consumers to understand how, where and why they book their travel. In addition, we interviewed key thought leaders in travel marketing to add color to the data.
The resulting report is a fascinating picture of booking behavior and how much it differs by five key segments: generation, gender, vacation type, market and product. Get your copy:
Get insights from 1000+ consumers and travel thought leaders from this new research